given a particular heath inspired twist - namely the Nokia N97 Active -
and today we follow on with news that Nokia's N97 is to be offered in
yet another version, the Nokia N97 Eco.
No, the N97 Eco is not made of recycled plastic bottles, unlike the MOTO
W233 Renew, and, in fact, in terms of manufacture, unless we've
seriously missed something, it's in essence absolutely no different to
the plain vanilla N97 except that it'll be shipped without a charger
(you can use your old one, if you happen to have an old Nokia charger
laying around) in a smaller box. Oh, and Nokia will donate pound
sterling4 for each N97 Eco sold to the WWF (best mention that).
Admittedly, when you're dealing with a company the size of Nokia,
smaller packaging is going to reduce waste considerably over the
availability lifecycle of N97 Eco but, really, couldn't Nokia have gone
a little further before slapping on the Eco tag? Perhaps making the
casing, at least, from recycled materials?
Also - and I really must add this - it's noteworthy that the Nokia N97
Eco product page at the time of writing makes mention of the fact that
the handset comes with three free Xpress-on smart covers.
Smart move Nokia - having reduced the packaging you then add three sets
of additional plastic covers to the equation hence adding to the
resulting waste once they're no longer required.
A genuine attempt to help save the planet or a thinly veiled attempt to
cash in on the increasingly eco-aware and increasingly lucrative
consumer market? You decide. And then, when you're decided - and
realised that it's quite possibly the latter - go and get the Motorola
MOTO W233 Renew if you want a phone that offers considerably more green
credentials (which, incidentally comes with recycled packaging and a
slip for you to return your previous handset for recycling).
No comments:
Post a Comment