i.Saw USB Chainsaw for PC & Mac Hoax Product, Beautifully Executed

We've seen many a hoax product site but, whilst we usually pass them
over, this particular one, which focuses on 'the world's first
USB-powered chainsaw' (otherwise known as the i.Saw) is undoubtedly
worth a mention not least because of its wholly deadpan approach and its
particularly well executed product page.
Powered courtesy of its integrated USB 2.0 connectivity, the PC/Mac
compatible i.Saw USB chainsaw is billed as being no bigger than a
standard computer keyboard whilst boasting lightweight construction
resulting from an optimal blend of tough plastic and lightweight alloy
and a 3/8 saw chain offering reduced kickback and vibration.

Apparently set to commence shipping from September, the i.Saw USB
chainsaw, which somehow manages to deliver an unparalleled distribution
of power thanks to patent-pending technology - all from the measly 5V
supplied by the universal serial bus (no small achievement) - will
apparently set you back around a mere $59.95 plus shipping and can,
according to the site, be pre-ordered as of now.
We admit it, we have no idea whether this is merely a spoof product
whose entertainment value alone is its prima facie reason to be or
whether this has been designed to stimulate a buzz in advance of some
other actual product being offered but, either ways, it's beautifully
realised and, if its reason to be is indeed to stimulate a buzz (pun
wholly intended), it certainly appears to be having the desired effect.
Respect.