British Intelligence to Recruit Gamers via Xbox Live UK Government Agency places recruiting adverts on Xbox Live

British Intelligence wants you… so you can work for them, that is.
British Intelligence agency Government Communications Headquarters (or
GCHQ) is the Signals Intelligence branch of the British intelligence
community, and have begun placing adverts on the Xbox Live Dashboard to
try and recruit gamers to positions within their organization.
The ad campaign to recruit gamers will run six weeks and is being
handled by a third-party advertising agency. This isn't the first time
that GCHQ has run ads in the video gaming domain, as in 2007, the GCHQ
ran ads in Tom Clancy's Splinter Cell: Double Agent for the PC, also
trying to recruit gamers.
Xbox Live's key demographic is 18- to 34- year old men, which is also
the GCHQ's key recruiting demographic. The GCHQ recruiting website
point-blankly states that you have to be a British citizen to for GCHQ.
There are no exceptions. The United Kingdom is one of 26 countries
where Xbox Live is legally available. No current data is publicly on how
many ofย Xbox Live's users live in the UK.
GCHQ is not MI6. Its mission is intelligence analysis, so it's doubtful
that Call of Duty addicts will be infiltrating foreign governments and
wooing accented women anytime soon. A spokeswoman for GCHQ told The
Guardian that it looks for in an employee is reflected in game-play
experiences on Xbox, such as quick thinking, problem solving and team
work . She added that GCHQ is responsible for dealing with communication
and cyber threats to England, and that gamers may inherently be inclined
to know more about these fields.
Targeting gamers for employment is nothing new. In addition to GCHQ's
earlier attempts, the US Army spends $10 million annually in continually
developing America's Army, a free PC shooter that has players playing
the role of American soldiers.