Monday, 5 October 2009

Super Talent Develops Green DDR3 Memory Use 38% Less PCB Material and 47% Less Packaging Material Than Company's Standard DDR3 DIMMs

When it comes to going green, most electronics manufacturers cringe at
the thought. After all, their products are often made with some pretty
nasty materials and the mention of anything that would hurt their bottom
line is received with less than stellar reactions. So when a component
maker decides to do the right thing we certainly take notice. Super
Talent Technology, a leading manufacturer of Flash storage solutions and
DRAM memory modules, has just announced that they have developed a new
line of green DDR3 modules that use 38% less PCB material and 47% less
packaging material than the company's standard DDR3 DIMMs.
In this product line Super Talent has taken two major steps toward
developing more eco-friendly DRAM. Using JEDEC standard schematics Super
Talent developed very low profile (VLP) DDR3 unbuffered DIMMs for use in
standard DDR3 based x86 motherboards. These DIMMs use 38% less FR4
material, which is the fiber glass epoxy substrate of which most PCBs
are made, and one-third less copper. According to Super Talent these
DIMMs have already been tested exhaustively with a variety of hardware
and software to ensure they meet their rigid quality standards, and are
backed with a lifetime warranty.

Super Talent also redesigned their packaging for these green DIMMs to
use about half as much plastic in a clamshell that occupies 57% less
volume. These reductions in material usage result in a packaged module
that weighs 35% less than a standard DDR3 packaged DIMM, which
translates to significant savings in shipping costs. It's my guess that
there are certainly some significant cost savings to be had on the part
of Super Talent or they wouldn't have gone after the changes so
dramatically. I'm just saying that most companies wouldn't dream of
going green unless they can make more money doing it.
Our goal with these green DDR3 DIMMs is to offer a greener memory
choice for regular desktops that uses less raw materials, produces less
industrial waste and consumes less fuel to transport with absolutely no
tradeoffs in functionality or price , explained Super Talent Director of
Marketing, Joe James. When multiplied by the hundreds of thousands of
memory modules we produce monthly, this can have an enormous
environmental impact. Super Talent's first green 1066 and 1333 MHz 1GB
and 2GB DIMMs will begin shipping in September.

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